Lykke Li (Sweden) – ‘Little Bit’ Video: Lykke Li ‘Little Bit‘ I’m certainly not the first to write about Lykke Li and I’m sure I won’t be the last. And while there’s a tendency for blogs to swarm around hyped artists in an effort to stay painfully relevant, I’m jumping on this bandwagon for good reason – the reason being that ‘Youth Novels’ is a remarkable album, worthy of the attention it has already received; an album that has been on repeat rotation in the Fat Planet house since its Swedish release earlier this year. A swift comparison places 22-Year Old Li Lykke Timotej Zachrisson in a continuum that joins the dark, moody sweep of El Perro Del Mar and the skewed electro pop of Robyn, levitating above ground between both. With production from Bjorn from Peter, Bjorn and John, the album fails to fully adhere to the Swedish indie-pop blueprint and chooses instead to veer into less obvious laneways. Case in point: while ‘Dance Dance Dance’ might be something you could hear falling from the lips of the glorious Victoria Bergsman, ‘Complaint Department’ – with its dirty, looping piano stabs – is in a forest of its own. Even more remarkable is the seemingly carefree ability for Li to continuously channel that rarest of commodities – the perfect pop song – and do so many times over in one extended collection. Lasse Mårtén worked as engineer on the album and a glimpse at his resume might explain why this brand of alt.pop works so well – he’s chalked up fader duties for Pink, Peter Bjorn and John, Marit Bergman, Shout Out Louds, Kelly Clarkson (for ‘Since U Been Gone) and … (bless ’em) The Veronicas. Put simply, ‘Youth Novels’ is as good as indie-pop gets. Lykke Li is touring throughout the UK and US this month & next, and the ‘Little Bit’ EP lands in North America on May 6th. Download her SXSW set at lullabye.net. Stuart Buchanan Born in Scotland and now resident in Sydney, my career-long passion has been in developing new audiences for arts and culture, as a director, producer and marketer of innovative creative work. This blog looks at at the intersections of culture, technology and media, and the changing ways in which audiences interact with the arts and creative industries.